Książka Contagious: Why Things Catch on Jonah Berger

Contagious: Why Things Catch on

Autor: Jonah Berger
Język: Angielski
Oprawa: Miękka
Dostępność: Dostępna u dostawcy
Wysyłamy za 9-15 dni
61.82
Dynamic young Wharton professor Berger draws on his research to explain the six steps that make prod...

Informacje o książce

Autor
Język
Angielski
Oprawa
Książka - Miękka
Data wydania
2016
strony
244
EAN
9781451686586
ISBN
1451686587
Enbook ID
11067746
Waga
227
Wymiary
133 x 210 x 13

Pełny opis

Dynamic young Wharton professor Berger draws on his research to explain the six steps that make products or ideas contagious.

Why do some products get more word of mouth than others? Why does some online content go viral?

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