Książka Contagious Jonah Berger

Contagious

Why Things Catch on

Autor: Jonah Berger
Język: Angielski
Oprawa: Twarda
Dostępność: Dostępna u dostawcy
Wysyłamy za 9-15 dni
92.11
Dynamic young Wharton professor Berger draws on his research to explain the six steps that make prod...

Informacje o książce

Autor
Język
Angielski
Oprawa
Książka - Twarda
Data wydania
2013
strony
244
EAN
9781451686579
ISBN
1451686579
Enbook ID
11067745
Waga
353
Wymiary
146 x 229 x 19

Pełny opis

Dynamic young Wharton professor Berger draws on his research to explain the six steps that make products or ideas contagious. Why do some products get more word of mouth than others? Why does some online content go viral?

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