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Exploring the Rise and Fall of Nokia in Mobile Phones
This book recounts one of the greatest and most spectacular business successes and downfalls in history: that of Nokia in mobile phones. The analysis of Nokia's story distills more general observations and learning points for leaders of other corporations, management scholars, and students.
  • Język: Angielski
  • Oprawa: Twarda
  • Kategorie: corporate history
  • Liczba stron: 208
  • Wymiary (mm): 242 x 161 x 19
  • Wydawca: Oxford University Press
  • Rok wydania: 2017
  • ISBN13 (EAN): 9780198777199

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