Książka Wharton on Making Decisions Robert E. Gunther

Wharton on Making Decisions

Język: Angielski
Oprawa: Miękka
Dostępność: Dostępna u dostawcy
Wysyłamy za 9-15 dni
111.23
Perspectives from leaders in decision science at Wharton Organized in part through Whartona s Risk M...

Informacje o książce

Język
Angielski
Oprawa
Książka - Miękka
Data wydania
2004
strony
352
EAN
9780471689386
ISBN
0471689386
Enbook ID
04893050
Waga
534
Wymiary
229 x 155 x 24

Pełny opis

Perspectives from leaders in decision science at Wharton Organized in part through Whartona s Risk Management and Decision Processes Center, the book assembles leading researchers from Whartona s business faculty who demonstrate how to apply the latest approaches in decision--making from four perspectives: personal, managerial, negotiator, and consumer. Each chapter describes how decisions are actually made, presents the ideal scenario, and then provides practical suggestions for improvement. The subjects range from when consumers will choose variety, integrating intuition into decisions, and applying game theory and strategic decisions, to decision factors in negotiations and how choices are made about insurance and health care.

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