Visual Selling

Name: Visual Selling
Brand: John Wiley & Sons Inc
SKU: 9780471793618
Price: 82.46 PLN
Availability: InStock

Capture the Eye and the Customer Will Follow

Autor: Paul Leroux, Peg Corwin

Język:

Oprawa: Twarda

Wydawca: John Wiley & Sons Inc

Dostępność: Dostępna u dostawcy w małych ilościach

Wysyłamy za 11-15 dni

82.46 zł

Visual Selling provides salespeople with tools to sell in an increasingly image-oriented culture. Mo...

Informacje o książce

Autor

Paul Leroux, Peg Corwin

Język

Angielski

Oprawa

Książka - Twarda

Data wydania

2007

strony

272

EAN

9780471793618

ISBN

0471793612

Enbook ID

04894195

Wydawca

John Wiley & Sons Inc

Waga

452

Wymiary

161 x 231 x 25

Pełny opis

Visual Selling provides salespeople with tools to sell in an increasingly image-oriented culture. More so than ever before, the way a salesperson looks and acts, the images on a screen or in handouts, and even room environments can impact people's trust, satisfaction and willingness to buy. The authors believe that, to sell most effectively, the seller must be the visual focal point. This book draws on 25 years of experience coaching individuals and organizations in the art of visual selling, sharing stories and techniques used in big-dollar competitive presentations and pitches to senior management. Divided into three sections (the Seller as Focal Point, Getting Ready to Sell and Selling Situations), Visual Selling will appeal to a wide variety of business readers because it can be used to help salespeople sell one-on-one, as well as to assist corporate presenters at selling new programs or products in-house. Section I - The Seller as Focal Point Section II - Getting Ready to Sell Section III - Selling Situations

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Visual Selling

Capture the Eye and the Customer Will Follow

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