User-Driven Product Development

Name: User-Driven Product Development
Brand: Samfundslitteratur
SKU: 9788759313374
Price: 166.57 PLN
Availability: InStock

Creating a User-Involving Culture

Autor: Kristina Risom Jespersen

Język:

Oprawa: Miękka

Wydawca: Samfundslitteratur

Dostępność: 50 % szansa

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166.57 zł

User-driven product development is the art of interacting with users in all stages of the innovation...

Informacje o książce

Autor

Kristina Risom Jespersen

Język

Angielski

Oprawa

Książka - Miękka

Data wydania

2008

strony

184

EAN

9788759313374

ISBN

9788759313374

Enbook ID

06441636

Wydawca

Samfundslitteratur

Waga

314

Wymiary

164 x 229 x 11

Pełny opis

User-driven product development is the art of interacting with users in all stages of the innovation process. The quest for user-driven product development creates a collaborative mindset of user-involvement in new product projects. Users are to be regarded as valuable, knowledgeable and innovative resources to product development. The book starts with the design elements of a user-involving product development culture. Based on this, managers and students are invited to study the complexity and challenges of performing user-driven product development in organisations. The significant mechanisms of user-driven product development are described and discussed in detail and through generous use of examples and cases. The main themes of the book are: The framework of user-driven product development; Information competencies demanded by user-driven product development; How to collaborate with users about new product projects; The user-interacting potential of information and web technologies.

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User-Driven Product Development

Creating a User-Involving Culture

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