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Untapped Options - Building Links Between Marketing & Human Resources to Achieve Organizational Goals in Health Care

Name: Untapped Options - Building Links Between Marketing & Human Resources to Achieve Organizational Goals in Health Care
Brand: John Wiley & Sons Inc
SKU: 9780787955373
Price: 328.02 PLN
Availability: InStock

Autor: Bea Northcott, Janette Helm

Język:

Oprawa: Twarda

Wydawca: John Wiley & Sons Inc

Dostępność: Dostępna u dostawcy

Wysyłamy za 10-18 dni

328.02 zł

An AHA Press/Jossey-Bass ResourceUntapped Options is an invaluable resource for health care leaders...

Informacje o książce

Autor

Bea Northcott, Janette Helm

Język

Angielski

Oprawa

Książka - Twarda

Data wydania

2000

strony

240

EAN

9780787955373

ISBN

078795537X

Enbook ID

04920326

Wydawca

John Wiley & Sons Inc

Waga

452

Wymiary

161 x 233 x 21

Pełny opis

An AHA Press/Jossey-Bass ResourceUntapped Options is an invaluable resource for health care leaders who want to help their organizations succeed. Bea Northcott and Janette Helm, experts in the field of health care management, have created a practical approach that explores how human resources and marketing managers can combine forces and work together to create mission, vision, and values statements that will drive a common strategy to organizational excellence. Step-by-step, Northcott and Helm show how to implement this innovative approach that, once in place, will contain costs, bolster employee satisfaction and productivity, and increase customer satisfaction.