Technology Management: Developing and Implementing Effective Licensing Programs

Name: Technology Management: Developing and Implementing Effective Licensing Programs
Brand: John Wiley & Sons Inc
SKU: 9780471200185
Price: 499.35 PLN
Availability: InStock

Autor: Robert C. Megantz

Język:

Oprawa: Twarda

Wydawca: John Wiley & Sons Inc

Dostępność: Dostępna u dostawcy

Wysyłamy za 9-15 dni

499.35 zł

A step-by-step guide to licensing technology-based intellectual property assets For many modern, hi...

Informacje o książce

Autor

Robert C. Megantz

Język

Angielski

Oprawa

Książka - Twarda

Data wydania

2002

strony

288

EAN

9780471200185

ISBN

0471200182

Enbook ID

04888501

Wydawca

John Wiley & Sons Inc

Waga

604

Wymiary

168 x 239 x 22

Pełny opis

A step-by-step guide to licensing technology-based intellectual property assets For many modern, high-technology companies, licensing their technology-based intellectual property assets is the best way to fully exploit them. Firms that are unable to utilize their proprietary technology assets can license them to other companies more capable of doing so. This book serves as an informed and comprehensive guide to developing a technology licensing program and the legal hurdles, operational needs, and strategies involved. Suitable for companies seeking to implement or redesign a technology licensing program, as well as individual inventors who want to protect and profit from their proprietary technology, Technology Management covers all the bases. Learn to: Develop a licensing strategy Conduct proper valuations of intellectual property Gather and utilize market research Market your technology Negotiate and draft licensing agreements Utilize these handy resources: Glossary of important terminology Case studies and sample documents Lists of organizations, publications, trade shows, and other helpful sources of information

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