Książka Technology Acceptance in Mechatronics Ute Hillmer

Technology Acceptance in Mechatronics

The Influence of Identity on Technology Acceptance

Autor: Ute Hillmer
Język: Angielski
Oprawa: Miękka
Dostępność: Dostępna u dostawcy w małych ilościach
Wysyłamy za 11-15 dni
241.15
Innovation and technological change is a vital driving force in the economy. Ute Hillmer investigate...

Informacje o książce

Autor
Język
Angielski
Oprawa
Książka - Miękka
Data wydania
2009
strony
260
EAN
9783834919519
ISBN
3834919519
Enbook ID
01783257
Waga
408
Wymiary
148 x 210 x 18

Pełny opis

Innovation and technological change is a vital driving force in the economy. Ute Hillmer investigates technology acceptance behavior in the mechatronics industry in Germany and develops a multi-disciplinary understanding, which includes psychology, sociology and business science. It is shown that individuals accept new technologies more easily, if the technology replicates their individual social values and if the implementation process considers the prime social values that can typically be found in their social networks. This book offers categorizations of individuals and deduces recommendations for actions to sustainably improve the development and introduction of technologies for all parties concerned.

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