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Technological Entrepreneurship

Name: Technological Entrepreneurship
Brand: Springer International Publishing AG
SKU: 9783319833859
Price: 536.58 PLN
Availability: InStock

Technology-Driven vs Market-Driven Innovation

Autor: Ian Chaston

Język:

Oprawa: Miękka

Wydawca: Springer International Publishing AG

Dostępność: Dostępna u dostawcy

Wysyłamy za 8-11 dni

536.58 zł

This comprehensive book responds to the growing demand to study entrepreneurship as a key driver of...

Informacje o książce

Autor

Ian Chaston

Język

Angielski

Oprawa

Książka - Miękka

Data wydania

2018

strony

299

EAN

9783319833859

Enbook ID

20093303

Wydawca

Springer International Publishing AG

Waga

454

Wymiary

148 x 210 x 18

Pełny opis

This comprehensive book responds to the growing demand to study entrepreneurship as a key driver of innovation and competitive advantage. Challenging the existing idea that technological entrepreneurship exists predominantly in SMEs and as a result of market demands, the author argues that a commitment to entrepreneurship remains the most effective strategy for sustaining wealth generation for both organisations and entire nations. The aim of Technological Entrepreneurship is to provide the reader with additional knowledge and understanding of the concepts associated with the exploitation of technological entrepreneurship, and to demonstrate how associated management principles are somewhat different to those utilised in market-driven entrepreneurship. Validation of presented theoretical concepts is achieved through coverage of processes and practices utilised by real world organisations seeking to achieve maximum wealth generation, with specific emphasis on how technological entrepreneurship is the source of disruptive innovation within service sector organisations and how the philosophy is causing fundamental change in the provision of healthcare.

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Technological Entrepreneurship

Technology-Driven vs Market-Driven Innovation

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