Książka Soft Rupert Thomson

Soft

Język: Angielski
Oprawa: Miękka
Dostępność: Dodruk
Termin nieznany
40.10
The objective of advertising is to change the behaviour of the consumer so they purchase more of the...

Informacje o książce

Język
Angielski
Oprawa
Książka - Miękka
Data wydania
2012
strony
320
EAN
9781408833209
ISBN
1408833204
Enbook ID
01214559
Waga
230
Wymiary
198 x 173 x 20

Pełny opis

The objective of advertising is to change the behaviour of the consumer so they purchase more of the product. That, at any rate, is the theory. But Jimmy Lyle may have taken things a bit too far with his controversial strategy for the UK launch of Kwench! When the new orange soft-drink hits the streets, it triggers a series of events he could not have anticipated. Certainly he never dreamed it would plunge him into the twilight world of synchronised swimming. Nor did he think it would end in murder ...

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