Książka Merch

Merch

A collection of graphic design for merchandising from around the world

Język: Angielski
Oprawa: Miękka
Wydawca: Counter-Print
Dostępność: Oczekiwana premiera
Wydanie 01. 10. 2026
108.95
Merchandise has always been branding’s quiet companion — from political badges and oil company road...

Informacje o książce

Język
Angielski
Oprawa
Książka - Miękka
Data wydania
2026
strony
200
EAN
9781915392152
Enbook ID
51555664
Wydawca
Wymiary
190 x 255

Pełny opis

Merchandise has always been branding’s quiet companion — from political badges and oil company road maps to the now-ubiquitous tote bag. Yet in a digital-first world, it was often reduced to the forgettable giveaway. This book argues that those days are over. Today, merchandise has re-emerged as a powerful and intimate marketing channel. Physical, tactile and enduring, it places brands directly into people’s hands and daily routines. When approached with intention, merch becomes more than decoration — it becomes strategy: reinforcing identity, expressing values and building emotional connection through repeated use.