Książka Mastering Innovation in China Joachim Jan Thraen

Mastering Innovation in China

Insights from History on China's Journey towards Innovation

Język: Angielski
Oprawa: Miękka
Dostępność: Dostępna u dostawcy
Wysyłamy za 5-8 dni
216.48
Joachim Jan Thraen uses insights from history to provide a fresh perspective on China's potential tr...

Informacje o książce

Język
Angielski
Oprawa
Książka - Miękka
Data wydania
2016
strony
174
EAN
9783658145552
ISBN
3658145552
Enbook ID
12628124
Waga
2554
Wymiary
148 x 210 x 12

Pełny opis

Joachim Jan Thraen uses insights from history to provide a fresh perspective on China's potential transition towards a global innovation leader. He applies historical evidence from countries like the United States, Germany, and Japan in the 19th and 20th century and builds on results from four case studies to reveal key strategies that firms can utilize to leverage China as a global hub of innovation. China's large market, strong manufacturing networks, increasing R&D capabilities, and a government strongly supporting innovation provide unique opportunities for new forms of innovation driven by efficiency, rapid commercialization, and large volumes. Managers that understand China's innovation trajectory and adjust innovation strategies accordingly will achieve greater success in mastering innovation in China as a foundation for global competitiveness. ?

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