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Making Innovation Pay

Name: Making Innovation Pay
Brand: John Wiley & Sons Inc
SKU: 9780471733379
Price: 138.94 PLN
Availability: InStock

People Who Turn IP Into Shareholder Value

Autor: Berman

Język:

Oprawa: Twarda

Wydawca: John Wiley & Sons Inc

Dostępność: Dostępna u dostawcy

Wysyłamy za 14-21 dni

138.94 zł

Many companies and executives talk about patents, but few can demonstrate significant returns from t...

Informacje o książce

Autor

Berman

Język

Angielski

Oprawa

Książka - Twarda

Data wydania

2006

strony

224

EAN

9780471733379

ISBN

0471733377

Enbook ID

08850295

Wydawca

John Wiley & Sons Inc

Waga

498

Wymiary

163 x 235 x 18

Pełny opis

Many companies and executives talk about patents, but few can demonstrate significant returns from them. Who are the elite companies and managers that have created wealth and profit from IP rights, and how have they done it? What do they advise others do to achieve higher profit margins, better returns on costly R&D, and increased shareholder value? This reader--friendly book focuses on ten companies and managers/advisors who have successfully implemented wealth--generating patent programs----and shows you how you can do it too.