Książka Interfirm Networks Gérard Cliquet

Interfirm Networks

Franchising, Cooperatives and Strategic Alliances

Język: Angielski
Oprawa: Miękka
Dostępność: Dostępna u dostawcy
Wysyłamy za 5-8 dni
429.36
The organization of interfirm networks, such as alliances, cooperatives, franchise and retail chains...

Informacje o książce

Język
Angielski
Oprawa
Książka - Miękka
Data wydania
2016
strony
320
EAN
9783319358505
ISBN
3319358502
Enbook ID
14208410
Waga
5037
Wymiary
155 x 235 x 17

Pełny opis

The organization of interfirm networks, such as alliances, cooperatives, franchise and retail chains, has become an important research topic in the field of economics, marketing, strategic management, and organization theory. This book contributes to the literature on formal and informal inter-organizational governance by providing new insights on contract design, ownership, evolution of cooperation, role of social capital and performance in franchising networks; includes topics of loyalty, reputation and organizational form as well as performance of cooperatives, and discusses the relationship between formal and relational governance in alliances, governance structures of innovation activities, dynamics of interfirm conflicts, and network externalities and alliance formation.

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