Książka Interfirm Networks Josef Windsperger

Interfirm Networks

Franchising, Cooperatives and Strategic Alliances

Język: Angielski
Oprawa: Twarda
Dostępność: Dostępna u dostawcy
Wysyłamy za 10-13 dni
422.90
The organization of interfirm networks, such as alliances, cooperatives, franchise and retail chains...

Informacje o książce

Język
Angielski
Oprawa
Książka - Twarda
Data wydania
2014
strony
320
EAN
9783319101835
ISBN
3319101838
Enbook ID
05153441
Waga
664
Wymiary
155 x 235 x 23

Pełny opis

The organization of interfirm networks, such as alliances, cooperatives, franchise and retail chains, has become an important research topic in the field of economics, marketing, strategic management, and organization theory. This book contributes to the literature on formal and informal inter-organizational governance by providing new insights on contract design, ownership, evolution of cooperation, role of social capital and performance in franchising networks; includes topics of loyalty, reputation and organizational form as well as performance of cooperatives, and discusses the relationship between formal and relational governance in alliances, governance structures of innovation activities, dynamics of interfirm conflicts, and network externalities and alliance formation.§

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