Innovative Minds

Name: Innovative Minds
Brand: Publicis MCD Verlag,Germany
SKU: 9783895782992
Price: 154.02 PLN
Availability: InStock

A Look Inside Siemens- Idea Machine

Autor: Ulrich Eberl, Joerg Puma

Język:

Oprawa: Twarda

Wydawca: Publicis MCD Verlag,Germany

Dostępność: 50 % szansa

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154.02 zł

This book tells the story of 30 innovations - the large and the small, the rapid and the slow-moving...

Informacje o książce

Autor

Ulrich Eberl, Joerg Puma

Język

Angielski

Oprawa

Książka - Twarda

Data wydania

2007

strony

264

EAN

9783895782992

Enbook ID

05044643

Wydawca

Publicis MCD Verlag,Germany

Waga

642

Wymiary

151 x 228 x 20

Pełny opis

This book tells the story of 30 innovations - the large and the small, the rapid and the slow-moving, the disruptive and the evolutionary - and covers the entire spectrum of people and processes involved in their development. "Innovative Minds" provides a unique insight into the multi-dimensional process of innovation development at Siemens. All of the innovations were shaped not only by complex organizational forces and strategies, but also by a host of factors, including bold visions, creative freedom, conflicts, internal and external networks, teamwork - and an ample measure of luck. Every innovation story yields many valuable lessons, for companies and for each individual involved. With this in mind, the authors offer a wealth of experiences for all readers who are involved in the process of innovation - whether in a strategic or hands-on capacity - in fields such as research and development, marketing, production and sales, strategy and innovation management, organization and management.

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Innovative Minds

A Look Inside Siemens- Idea Machine

Informacje o książce

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