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Innovating Strategy Processes

Name: Innovating Strategy Processes
Brand: John Wiley and Sons Ltd
SKU: 9781405129398
Price: 302.89 PLN
Availability: InStock

Autor: Steven W. Floyd

Język:

Oprawa: Twarda

Wydawca: John Wiley and Sons Ltd

Dostępność: Dostępna u dostawcy

Wysyłamy za 14-20 dni

302.89 zł

Innovating Strategy Process presents a series of reflective essays by established and emerging schol...

Informacje o książce

Autor

Steven W. Floyd

Język

Angielski

Oprawa

Książka - Twarda

Data wydania

2004

strony

296

EAN

9781405129398

ISBN

1405129395

Enbook ID

04954837

Wydawca

John Wiley and Sons Ltd

Waga

682

Wymiary

175 x 252 x 28

Pełny opis

Innovating Strategy Process presents a series of reflective essays by established and emerging scholars on the subject of innovation, considering it both as an outcome of strategy and as a process in itself. * Contains new ideas and rich case descriptions that will trigger creative thinking about how to design a more innovative strategy process. * Offers new conceptual frameworks for analyzing and designing strategy process. * Addresses cutting--edge topics, such as play as the means and art as the impetus for strategy--making; the role of emotion in new venture decision--making; and science and entrepreneurship as a source of innovative strategies. * Signals the future direction of the field.