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Książka Identifying Consumption Robert Dunn

Identifying Consumption

Subjects and Objects in Consumer Society

Autor: Robert Dunn
Język: Angielski
Oprawa: Miękka
Wydawca: Temple University Press,U.S.
Dostępność: 50 % szansa
Przeszukamy cały świat
136.45 zł
"Identifying Consumption" illustrates how an individual's buying habits are shaped by the dynamics o...

Informacje o książce

Autor
Robert Dunn
Język
Angielski
Oprawa
Książka - Miękka
Data wydania
2008
strony
232
EAN
9781592138708
ISBN
1592138705
Enbook ID
05087512
Wydawca
Temple University Press,U.S.
Waga
296
Wymiary
210 x 141 x 22

Pełny opis

"Identifying Consumption" illustrates how an individual's buying habits are shaped by the dynamics of the consumer marketplace - and thus how consumption and identity inform each other. Robert Dunn brings together the various theories of spending and develops a mode of analysis concentrating on the individual subjectivity of consumption. By doing so, he addresses how we spend and its relationship with status and lifestyle. Dunn provides a comprehensive guide to the study of modern consumer behaviour before summarizing and critiquing the major theories of consumption. At this juncture, he proposes a method of analysis that focuses on the significance of status and lifestyle in social relations that can help explain how the consumer marketplace is shaped. He concludes by raising issues about different ways of consuming and the relationship between consumption and identity.

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