Książka Golden Crossroads Marco Bevolo

Golden Crossroads

Autor: Marco Bevolo
Język: Angielski
Oprawa: Twarda
Dostępność: Dostępna u dostawcy
Wysyłamy za 10-18 dni
204.18
The Golden Crossroads" sets potential new directions for business leaders and brand marketeers. It d...

Informacje o książce

Autor
Język
Angielski
Oprawa
Książka - Twarda
Data wydania
2009
strony
227
EAN
9780230224186
ISBN
0230224180
Enbook ID
04039999
Waga
502
Wymiary
166 x 242 x 19

Pełny opis

The Golden Crossroads" sets potential new directions for business leaders and brand marketeers. It does so by looking at the field of fine arts, design and culture as an alternative source of inspiration for ways to work. This book offers a mix of 38 qualitative and quantitative research-based findings to give inspiration by presenting ways of working and other "secrets of the trade" from the world of fine arts and design. "The Golden Crossroads" is not about answers, it is about critical questions, radical challenges and opportunities for tomorrow's success. It is a book about a better future for brand marketing and business leadership, thanks to the dreams and the visions of artists, designers and commercial creative industry leaders.

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