Książka Fortune Sellers William A. Sherden

Fortune Sellers

The Big Business of Buying and Selling Predictions

Język: Angielski
Oprawa: Miękka
Dostępność: Dostępna u dostawcy
Wysyłamy za 14-21 dni
112.26
An ambitious, intelligent, and very readable guide to understanding our present and our future."-Har...

Informacje o książce

Język
Angielski
Oprawa
Książka - Miękka
Data wydania
2000
strony
320
EAN
9780471358442
ISBN
0471358444
Enbook ID
04890092
Waga
542
Wymiary
154 x 232 x 20

Pełny opis

An ambitious, intelligent, and very readable guide to understanding our present and our future."-Harry Beckwith, author of Selling the Invisible No one can foretell the future. Or can they? There are many who purport to-and they are making a fortune. From meteorologists to investment advisers, prognosticating professionals are part of a multibillion-dollar industry. No longer merely fortunetellers, they are fortune sellers, offering us a commodity we're more than eager to buy: the future. In this piercing and provocative expose, business consultant and forecasting expert William Sherden casts an unblinking eye on the booming business of predicting the future, separating fact from fallacy to show us not only how best to use the forecasts we're given, but how to "select the nuggets of valuable future advice from amongst the $200 billion worth of mostly erroneous future predictions put forth each year.

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