Foreign Television Programs in China

Name: Foreign Television Programs in China
Brand: AVM Akademische Verlagsgemeinschaft
SKU: 9783869242866
Price: 158.01 PLN
Availability: InStock

Types, Cultural Modifications, Cultural Proximity

Autor: Zhuo Feng

Język:

Oprawa: Miękka

Wydawca: AVM Akademische Verlagsgemeinschaft

Dostępność: 50 % szansa

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Since the Reform and Opening-Up Policy in 1978 the Chinese television market has been gradually open...

Informacje o książce

Autor

Zhuo Feng

Język

Angielski

Oprawa

Książka - Miękka

Data wydania

2012

strony

EAN

9783869242866

Enbook ID

01892289

Wydawca

AVM Akademische Verlagsgemeinschaft

Waga

116

Wymiary

147 x 210

Pełny opis

Since the Reform and Opening-Up Policy in 1978 the Chinese television market has been gradually opened up to foreign media companies. The demand for foreign television programs has increased greatly, especially for feature films, television series, documentaries, sports programs, and music programs. This study answered three questions: (1) What kinds of foreign TV programs are broadcast in China? (2) What kinds of cultural modification must be made? (3) How similar are the cultures between the exporting country and China as an importing country? The study selected and analyzed the television schedules from a total of 37 television channels from eight television broadcasters in five sample cities. Based on the answers to these questions, an overview can be made of the supplied foreign television programs in China.

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Foreign Television Programs in China

Types, Cultural Modifications, Cultural Proximity

Informacje o książce

Pełny opis

Możesz być zainteresowany

Klienci, którzy kupili tę książkę, kupili również