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Książka Farming on Weekends AITANA ARDONO

Farming on Weekends

The Corporate Refugees Who Built Rooftop Gardens in Williamsburg: Former Tech Workers Who Now Supply Hyper-Local Greens to Michelin-Starred Restaurants

Autor: AITANA ARDONO
Język: Angielski
Oprawa: Miękka
Wydawca: Independently published
Dostępność: Dostępna u dostawcy
Wysyłamy za 10-18 dni
84.32 zł
From corner offices to corner harvests. Discover the inspiring true story of two corporate professio...

Informacje o książce

Autor
AITANA ARDONO
Język
Angielski
Oprawa
Książka - Miękka
Data wydania
2026
strony
152
EAN
9798253074428
Enbook ID
51522370
Wydawca
Independently published
Waga
214
Wymiary
152 x 229 x 8

Pełny opis

From corner offices to corner harvests. Discover the inspiring true story of two corporate professionals who traded their tech careers for a life of urban farming and ended up supplying Brooklyn's finest Michelin-starred restaurants.

In the heart of Williamsburg, high above the bustling streets, a quiet revolution is taking root. Farming on Weekends follows the unlikely journey of a group of former tech workers who abandoned six-figure salaries and corner offices to chase a radical dream: transforming New York City's rooftops into lush, productive farmland.

With no formal agricultural training, these corporate refugees taught themselves the art of urban farming through trial, error, and an unshakable belief that hyper-local food could change a city. What began as a weekend hobby on a single Brooklyn rooftop soon blossomed into a thriving enterprise producing over 5,000 pounds of premium greens, microgreens, and heirloom vegetables.

But the dream didn't stop at the rooftop's edge. Word spread quickly through New York's competitive culinary scene. Chefs always searching for the freshest, most flavourful ingredients took notice. Today, these same rooftop farmers supply some of the most exclusive Michelin-starred kitchens in the city, where their carefully cultivated greens appear on plates that command hundreds of dollars.

Inside this book, you'll discover:

· How two corporate professionals built a farm from scratch with zero experience
· The secrets to growing high-yield, restaurant-quality produce in small urban spaces
· Behind-the-scenes stories of landing contracts with Michelin-starred chefs
· Practical lessons in urban agriculture, sustainable business, and the farm-to-table movement
· The challenges, failures, and triumphs of leaving corporate life behind

Perfect for readers interested in:

· Urban farming and rooftop gardening
· Farm-to-table and hyper-local food movements
· Inspiring entrepreneurial pivot stories
· Brooklyn culture and Williamsburg's vibrant community
· Sustainable agriculture and food systems

Whether you're a city dweller dreaming of growing your own food, an entrepreneur contemplating a radical career change, or simply a food lover curious about where Michelin-starred meals begin, Farming on Weekends offers a fresh, compelling look at what happens when passion meets purpose one rooftop at a time