Książka Development Communication - Reframing the Role of the Media Thomas L McPhail

Development Communication - Reframing the Role of the Media

Język: Angielski
Oprawa: Miękka
Dostępność: Dostępna u dostawcy
Wysyłamy za 10-18 dni
171.68
In Development Communication, top media scholars explore the details of communication in areas whe...

Informacje o książce

Język
Angielski
Oprawa
Książka - Miękka
Data wydania
2009
strony
254
EAN
9781405187947
ISBN
1405187948
Enbook ID
04391368
Waga
380
Wymiary
156 x 229 x 14

Pełny opis

In Development Communication, top media scholars explore the details of communication in areas where modernization has failed to deliver change. Offers a complete introduction to the history of development communication - the process of systematically intervening with either media or education in order to promote positive social change Discusses the major approaches and theories in development communication, including educational issues of training, literacy, schooling, and use of media from print and radio to video and the internet Explores the role of NGOs, the CNN Effect, and the power of grass-roots movements and 'bottom-up' approaches that challenge the status quo in global media

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