Demographic Targeting

Name: Demographic Targeting
Brand: Taylor & Francis Ltd
SKU: 9781138739314
Price: 152.17 PLN
Availability: InStock

Autor: James A. Pooler

Język:

Oprawa: Miękka

Wydawca: Taylor & Francis Ltd

Dostępność: 50 % szansa

Przeszukamy cały świat

152.17 zł

This title was first published in 2002: Retailers who ignore the demographics of their customers do...

Informacje o książce

Autor

James A. Pooler

Język

Angielski

Oprawa

Książka - Miękka

Data wydania

2019

strony

146

EAN

9781138739314

ISBN

1138739316

Enbook ID

22318868

Wydawca

Taylor & Francis Ltd

Waga

216

Wymiary

219 x 153 x 17

Pełny opis

This title was first published in 2002: Retailers who ignore the demographics of their customers do so at their peril. Examining the role of age and gender in the behavior and patterns of shoppers, this book looks at all shoppers as members of distinct demographic groups, each of which marches to the beat of its own drum. We can say a lot about people and their shopping behavior simply by examining their demographic group membership. For example, we can say that middle-aged shoppers have less time available for shopping, but more money. Such ideas provide valuable information about how to sell to them. Demographic targeting is the key to success when it comes to modern retailing. This book takes a look at shopping from the perspective of demography and considers the demographic group to be a crucial concept for understanding the modern shopper.

Możesz być zainteresowany

Klienci, którzy kupili tę książkę, kupili również

Najczęściej wyszukiwane

Categories

Authors

Publishers

Produkty

Produkty

Najczęściej wyszukiwane

Categories

Authors

Publishers

Produkty

Produkty

Demographic Targeting

Informacje o książce

Pełny opis

Możesz być zainteresowany

House of Rothschild in Spain, 1812-1941

Culture and Consensus (Routledge Revivals)

Honoured Enemy

UFOs and Aliens in Ancient Art: Before and After Christ

Mastering Arabic 2

Mr. Sunny Sunshine Looking for a Smile.

The Blood Race: (The Blood Race, Book 1)

Keto Quick Start: A Beginner's Guide to a Whole-Foods Ketogenic Diet with More Than 100 Recipes

Scripted: Thea's Tale of Love, War and Wisdom

Histiocytic Disorders

Life of Archbishop Laud

Understanding the Healing Power of God

Ambition and Dignity

Exhilaration

Promise

Pragmatics across Languages and Cultures

Wit of Golf

Klienci, którzy kupili tę książkę, kupili również

Allgemeine Kirchengeschichte.

Behind the Wheel Spanish

Прогулки с французской защитой.Том 3

A Song to Raise a Storm - A dal, amely vihart kavar