Książka Creating Lasting Value Nur Hamurcu

Creating Lasting Value

How to Lead, Manage and Market Your Stakeholder Value

Autor: Nur Hamurcu
Język: Angielski
Oprawa: Twarda
Wydawca: Kogan Page Ltd
Dostępność: Dostępna u dostawcy
Wysyłamy za 10-18 dni
647.53
The consequences of a primary focus on shareholders over the last few decades has emphasized that th...

Informacje o książce

Autor
Język
Angielski
Oprawa
Książka - Twarda
Data wydania
2015
strony
320
EAN
9780749476526
ISBN
9780749476526
Enbook ID
09166438
Wydawca
Waga
642
Wymiary
166 x 243 x 26

Pełny opis

The consequences of a primary focus on shareholders over the last few decades has emphasized that that a new model of value creation is necessary. Today's economy demands organizations that create value, not only for shareholders but also for customers, employees, leaders and society. Businesses that face up to this challenge by focusing on all the stakeholders involved will be far more successful in the long term than those driven purely by seeking to deliver the maximum return on shareholder investment. Creating Lasting Value shows readers how to achieve lasting results by channeling efforts into three key areas. It demonstrates how to lead the value, manage the value, and market the value. The successful organizations of the future will be those that can put these principles into practice: this book shows you how.

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