Business Research

Enjoy Creating, Developing and Writing Your Business Project

Autor: Elayne Coakes

Język:

Oprawa: Twarda

Wydawca: Kogan Page Ltd

Dostępność: Dostępna u dostawcy

Wysyłamy za 10-13 dni

367.25 zł

Knowledge of business research is necessary for any business student, as all postgraduate business p...

Informacje o książce

Autor

Elayne Coakes

Język

Angielski

Oprawa

Książka - Twarda

Data wydania

2015

strony

232

EAN

9780749476489

ISBN

9780749476489

Enbook ID

09166435

Wydawca

Kogan Page Ltd

Waga

510

Wymiary

242 x 166 x 19

Pełny opis

Knowledge of business research is necessary for any business student, as all postgraduate business programmes and business-related disciplines require it. Business Research is a groundbreaking book for student researchers who need to conceive, conduct and complete a new research project for the first time. It concentrates on the business organization and gives invaluable practical advice on going out into the field and conducting interviews, researching problems and learning about organizations. Through its conversational, accessible style and its adoption of a student's perspective, this book will make the process of learning about research enjoyable and the resulting research project outstanding. Business Research is essential reading for students who are studying for one or more modules in research methods for a postgraduate qualification in business and management; students who have a methodological component to one of their modules (eg a module in organizational behaviour); and students who have to conduct an investigation in a business and management field, for a dissertation or project report, and need guidance and assistance on how to approach, conduct and report every aspect of their project.

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Enjoy Creating, Developing and Writing Your Business Project

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