Książka Business Cases volume 2 Patrick Siegfried

Business Cases volume 2

IKEA, Grupo Bimbo, SME in Africa , VW, HeidelbergCement, BASF, FC Bayern München

Język: Angielski
Oprawa: Miękka
Dostępność: 50 % szansa
Przeszukamy cały świat
140.50
These case studies are written from master program students at the University of Applied Sciences in...

Informacje o książce

Język
Angielski
Oprawa
Książka - Miękka
Data wydania
2015
strony
213
EAN
9783869246284
Enbook ID
09262972
Waga
311
Wymiary
150 x 210 x 14

Pełny opis

These case studies are written from master program students at the University of Applied Sciences in Mannheim as part of the course "International Management" during the winter term 2014/2015. In these cases from international companies the development and strategic orientation are presented. Subsequently, the market situation, as well as strengths and weaknesses are presented. In conclusion, the main points are summarized and some working questions can be used for further work.

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