Książka Balanced Scorecard David P. Norton

Balanced Scorecard

Język: Angielski
Oprawa: Twarda
Dostępność: Dostępna u dostawcy
Wysyłamy za 9-15 dni
140.75
The Balanced Scorecard translates a company's vision and strategy into a coherent set of performance...

Informacje o książce

Język
Angielski
Oprawa
Książka - Twarda
Data wydania
1996
strony
336
EAN
9780875846514
ISBN
0875846513
Enbook ID
04174849
Waga
666
Wymiary
165 x 233 x 26

Pełny opis

The Balanced Scorecard translates a company's vision and strategy into a coherent set of performance measures. The four perspectives of the scorecard--financial measures, customer knowledge, internal business processes, and learning and growth--offer a balance between short-term and long-term objectives, between outcomes desired and performance drivers of those outcomes, and between hard objective measures and softer, more subjective measures. In the first part, Kaplan and Norton provide the theoretical foundations for the Balanced Scorecard; in the second part, they describe the steps organizations must take to build their own Scorecards; and, finally, they discuss how the Balanced Scorecard can be used as a driver of change.

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