Książka A Technique for Producing Ideas James Webb Young

A Technique for Producing Ideas

Język: Angielski
Oprawa: Miękka
Wydawca: Must Have Books
Dostępność: Dostępna u dostawcy
Wysyłamy za 9-15 dni
25.35
This short but powerful book has helped thousands of writers, artists, scientists, and engineers to...

Informacje o książce

Język
Angielski
Oprawa
Książka - Miękka
Data wydania
2021
strony
38
EAN
9781774641477
ISBN
177464147X
Enbook ID
37615314
Wydawca
Waga
68
Wymiary
152 x 229 x 2

Pełny opis

This short but powerful book has helped thousands of writers, artists, scientists, and engineers to solve problems and generate ideas. Now let James Webb Young's unique insights help you be more creative in every area of life. Advertising mogul William Bernbach wrote, "James Webb Young is in the tradition of some of our greatest thinkers when he describes the workings of the creative process. The results of many years in advertising have proved to him that the key element in communications success is the production of relevant and dramatic ideas."


This is THE classic on creative thinking, written with the clarity, knowledge, and experience of a skilled advertising man. A Technique For Producing Ideas is a step-by-step technique for sparking creativity in advertising and marketing or ANY other field...

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